Australian investors are increasingly looking beyond traditional shares and ETFs to diversify income streams. In 2025, with the ASX expanding its options market and retail participation at an all-time high, short put strategies are drawing attention for their potential to generate steady returns. But how do short puts actually work, and what should you know about the risks, especially with new policy changes and margin rules this year?
At its core, a short put—sometimes called a ‘naked put’—is an options strategy where you sell (write) a put contract. This obligates you to buy a specified stock at a set price (the strike) if the option is exercised by the buyer, typically before or at expiry. In exchange, you receive a premium upfront.
For example, consider selling a put option on BHP at a $42 strike, expiring in one month. If BHP stays above $42, you pocket the premium. If it drops to $38, you must buy at $42, potentially incurring a loss offset somewhat by the premium received.
This year, several factors are making short puts more attractive and accessible for Australians:
Short puts can be particularly effective for those willing to own blue-chip stocks at lower prices, or for investors who want to generate income in sideways markets where share prices are not expected to move dramatically.
Short puts are not a set-and-forget strategy. Here’s how experienced investors are incorporating them in 2025:
For example, an investor might sell puts on Woolworths at a 5% discount to the current price, collecting a premium that effectively boosts their yield—provided they’re prepared to own the shares if the market dips.
While the appeal of short puts is clear, they carry significant risks:
In response, many investors are pairing short puts with other strategies, such as covered calls or cash-secured puts, to manage risk and capital outlay. The 2025 landscape favours disciplined, well-capitalised traders who understand the mechanics and can handle potential assignments calmly.
Short puts can generate extra income, especially in flat or rising markets, and offer a way to buy quality stocks at a discount. But with greater regulatory scrutiny and the need for larger capital buffers in 2025, they’re best suited to experienced investors with a clear strategy and risk management plan. If you’re confident in your market outlook and prepared for potential assignments, short puts could add a powerful income tool to your portfolio.