Every year as spring hits Australia, financial media dusts off the same old headline: “Is the October Effect coming for investors?” The idea that October is cursed for markets has survived for over a century, fuelled by infamous crashes and a dose of superstition. But in 2025, does the October Effect hold any water for Australian investors, or is it just a persistent myth?
The October Effect refers to the belief that stock markets are more likely to experience significant declines during October. The legend gained traction after historic events like the Wall Street Crash of 1929 and the Black Monday collapse in 1987—both of which happened in October and sent shockwaves across the globe, including Australia.
Yet, despite these famous events, financial researchers have repeatedly shown that October is not statistically more volatile or negative than other months. According to the ASX’s 2025 market data, the average monthly return for October over the past 30 years is slightly positive, at 0.6%—not the doomsday many expect.
In today’s market, October is no longer the automatic red flag it once was. Several factors have shifted the narrative for Australian investors:
This year, for example, the 2025 Federal Budget Review was delivered on 15 October, and the RBA’s surprise rate hold sent the ASX 200 up 1.1% on the day—hardly a ‘cursed’ month for investors paying attention to fundamentals.
The real risk isn’t the month itself—it’s letting superstition or headlines drive investment decisions. Here’s what savvy Australians are doing instead:
With improved access to real-time data and analysis tools, 2025 investors have more power than ever to see through the noise. The October Effect is now more a lesson in financial psychology than a reliable market signal.