Momentum investing has long been a favourite tactic among savvy traders, but in 2025, it’s increasingly moving into the mainstream for Australian investors. With markets more accessible than ever and technology providing rapid access to data, everyday Aussies are asking: can you really profit by buying what’s already going up? Let’s dive deep into what momentum investing means in the current Australian context, how recent policy changes affect the landscape, and what practical steps investors can take to ride the momentum wave without wiping out.
Momentum investing is a strategy that capitalises on the continuation of existing trends in the market. The basic premise: assets that have performed well recently will likely keep performing well in the short to medium term, while underperformers will continue to lag. Rather than hunting for undervalued gems, momentum investors focus on stocks, ETFs, or sectors that are already outperforming their peers.
In Australia, momentum investing has historically been overshadowed by value and income strategies, but the tide is turning. The ASX’s increasing digitisation, the proliferation of thematic ETFs, and improved access to international markets are making momentum trading more accessible than ever.
Several regulatory and market developments in 2025 are shaping the landscape for momentum investing in Australia:
For Australian investors, these updates mean it’s crucial to stay informed not just about market trends, but also about the legal and tax frameworks that can affect your bottom line.
While the basic principles of momentum investing remain timeless, the tools and tactics for success are rapidly evolving. Here’s how you can get started—or refine your approach—in 2025:
Consider the Australian tech sector in early 2025. After a sluggish 2023–24, AI and cybersecurity stocks surged on the back of government digital infrastructure spending and global M&A activity. ETFs tracking these sectors, such as BetaShares Australian Technology ETF (ASX: ATEC), saw significant inflows and rapid price appreciation. Momentum investors who identified the trend early, set disciplined exits, and managed tax implications captured impressive returns—while latecomers or those ignoring risk controls faced sharp reversals when the sector cooled.
Momentum investing isn’t about chasing every hot stock—it’s about identifying sustainable trends, acting decisively, and managing risk with discipline. In 2025, Australia’s market offers unprecedented opportunities for those willing to embrace data-driven tools, understand policy shifts, and stay agile. Whether you’re a seasoned trader or a curious beginner, momentum strategies can be a powerful addition to your investment toolkit.