Liquidity Event Australia 2025: Guide for Investors

In 2025, more Australians are encountering ‘liquidity events’—major financial moments that can change the course of personal or business wealth. From startup exits to property windfalls, these events are shaping investment strategies and personal finance decisions nationwide. Whether you’re a founder, property investor, or simply planning for a windfall, understanding liquidity events is essential for maximising your financial future.

What Is a Liquidity Event?

A liquidity event is any transaction that allows you to convert a significant asset—like shares in a business, property, or other investments—into cash. Common examples include:

• Selling a business or company shares (e.g. an IPO or acquisition)

• Receiving an inheritance or large insurance payout

• Property sale, especially after a long period of capital growth

• Employee stock option plans (ESOPs) vesting or being bought out

In Australia, the number of tech startup exits and private business sales hit record highs in 2024, with 2025 already seeing a strong pipeline. The country’s robust real estate market also means property-related liquidity events are common, especially as Baby Boomers downsize or pass on assets.

Why Liquidity Events Matter in 2025

Australia’s financial landscape is evolving quickly. Recent changes to tax policy, superannuation rules, and capital gains tax (CGT) thresholds in the 2024-25 Federal Budget are directly affecting how liquidity events are taxed and managed. Here’s why it matters now more than ever:

• New CGT Rules: The ATO has tightened reporting and increased scrutiny of capital gains, especially from property and shares. If you’re selling a business or investment property, understanding the timing and structure is crucial to avoid unnecessary tax bills.

• Superannuation Caps: The government’s increased focus on super caps means more Australians are considering directing windfall gains into super, but contribution limits and timing are more complex than before.

• Wealth Transfer Boom: With an estimated $3.5 trillion set to transfer between generations by 2040, many Australians are experiencing liquidity events via inheritance or family business succession.

These changes mean a liquidity event isn’t just a payout—it’s a major strategic moment that can set you up for long-term financial security, or trigger significant tax consequences if mishandled.

How to Prepare for a Liquidity Event

Whether your liquidity event is planned or unexpected, proactive planning is key. Here’s how Australians are navigating these moments in 2025:

• Engage Your Financial Team Early: Successful exits often involve accountants, financial planners, and legal advisors working together. For example, many tech founders are now structuring share sales to stagger payouts over multiple financial years to manage tax.

• Understand the Tax Implications: Know the latest CGT exemptions, such as the 15-year small business exemption or the main residence exemption for property sales. The ATO’s digital asset reporting means crypto and share sales are closely tracked as well.

• Plan for Wealth Deployment: After a windfall, consider how to allocate funds. Common strategies include maximising super contributions, paying down debt, or diversifying into managed funds, ETFs, or direct shares. In 2025, sustainable investing and private credit funds are especially popular among liquidity event recipients.

Real-World Example: In early 2025, an Adelaide-based SaaS founder sold her business for $8 million. By consulting her financial adviser months before the sale, she structured her exit to qualify for the small business CGT concession, contributed $500,000 into super, and allocated a portion to a diversified portfolio—setting up her next decade of financial security.

Common Pitfalls and Opportunities

While liquidity events can be life-changing, they come with risks:

• ‘Lifestyle Creep’: Sudden wealth can lead to overspending. Many recipients now work with advisers to set up spending plans and investment buckets before funds hit their account.

• Overlooking Tax: Not factoring in CGT or stamp duty on property sales can result in unexpected liabilities.

• Market Timing: Trying to invest a windfall at the ‘perfect’ moment often leads to analysis paralysis. Most experts recommend dollar-cost averaging or staged entry into markets.

On the opportunity side, liquidity events are increasingly being used to support philanthropic giving, with structured giving funds (like private ancillary funds) seeing record inflows in 2025.

The Bottom Line

Liquidity events are more than just financial windfalls—they’re strategic crossroads. With new tax rules, market trends, and generational wealth transfers reshaping the Australian landscape in 2025, preparation is everything. By understanding your options and acting early, you can turn a liquidity event into a springboard for lasting wealth and security.