Franked Dividends 2025: Essential Guide for Australian Investors

Franked dividends have long been a favourite among Australian investors, thanks to their unique tax advantages and the way they reward shareholders. But with the 2025 financial year ushering in new tax thresholds and evolving market conditions, it’s worth revisiting what franked dividends mean for your investment strategy.

What Are Franked Dividends and Why Do They Matter?

Franked dividends are company profits paid out to shareholders with a tax credit attached. This credit, known as a franking credit, reflects the tax the company has already paid on its profits, helping to prevent double taxation. For many Australians, franked dividends are a cornerstone of effective wealth building—especially in self-managed super funds (SMSFs) and retiree portfolios.

• Example: If ABC Ltd pays a fully franked dividend, it means the company has already paid 30% tax on those earnings. Investors can use the franking credit to offset their own tax bill or, in some cases, receive a cash refund.

• Partial franking occurs if the company hasn’t paid the full 30% tax rate on those profits.

2025 Policy Updates: What’s Changed?

This year, the ATO has introduced several adjustments impacting dividend investors. Key changes include:

• New tax brackets: With the stage 3 tax cuts now in effect, the marginal tax rates for individuals have shifted. For many, this means a lower personal tax rate and potentially larger franking credit refunds.

• Super fund rules: The contribution caps and transfer balance cap have increased, making it easier for SMSFs to hold more franked dividend-paying shares in a tax-effective environment.

• Crackdown on dividend washing: The ATO has sharpened its focus on schemes designed to double-dip on franking credits. Investors should be cautious and ensure compliance with the holding period rule (at least 45 days for most shares).

As a result, the landscape for maximising the benefits of franked dividends is more favourable for many, but also demands attention to compliance details.

Smart Strategies for Investors in 2025

With ASX blue-chip companies like CBA, BHP, and Wesfarmers continuing to pay substantial franked dividends, how can you make the most of these payouts this year?

• Portfolio balancing: Don’t just chase yield—consider the overall financial health of the companies paying franked dividends. Sustainable earnings and payout ratios are key.

• Tax planning: Review your marginal tax rate after the 2025 cuts. For retirees and low-income investors, franking credits may result in cash refunds from the ATO.

• Superannuation: SMSFs benefit from franking credits, as the effective tax rate is often lower than the company tax rate—meaning a refund is likely on well-structured portfolios.

• Compliance: Always satisfy the ATO’s holding period rule and avoid artificial trading strategies. The ATO’s data matching in 2025 is more sophisticated than ever.

Real-world example: A retiree with a $50,000 portfolio in fully franked ASX shares could receive up to $5,000 in dividend income, plus an additional $2,143 in franking credits. If their taxable income is below the new $45,000 threshold, the entire franking credit amount may be refunded.

Franked Dividends: Still a Winner for Australians?

Despite policy tweaks and the occasional political debate, franked dividends remain a uniquely attractive feature of the Australian investment landscape. In 2025, they’re especially powerful for those taking advantage of the revised tax brackets, SMSF flexibility, and stable corporate profits.

However, the onus is on investors to stay informed and compliant. With the ATO stepping up audits and the government keeping a close eye on tax concessions, smart planning and transparency are more important than ever.