RGB
0, 115, 207
Colour guide
blues / matte
#0073CF
Quality 0.94True Blue, with its mid-tone cool blue hue and matte finish, is represented by HEX #0073CF. It excels in creating a serene environment in bedrooms, bathrooms, and studies, avoiding overly bold statements. This colour can shift in appearance depending on lighting and surrounding materials, so it's wise to sample it next to trims, flooring, cabinetry, and fabrics before full application. Begin with a simple supporting palette, introducing a stronger accent if the sample appears flat.
True Blue, with its mid-tone cool blue hue and matte finish, is represented by HEX #0073CF. It excels in creating a serene environment in bedrooms, bathrooms, and studies, avoiding overly bold statements. This colour can shift in appearance depending on lighting and surrounding materials, so it's wise to sample it next to trims, flooring, cabinetry, and fabrics before full application. Begin with a simple supporting palette, introducing a stronger accent if the sample appears flat.
RGB
0, 115, 207
HSL
207°, 100%, 41%
Contrast vs white
4.82:1
Contrast vs black
4.35:1
Quick guidance
This is a mid-tone. It can work on larger surfaces when paired with either light or dark neutrals.
True Blue is most effective in bedrooms, bathrooms, studies, and controlled feature zones. It can cover more area than a deep accent but benefits from a simple supporting palette. Unsure where to start? Try it on one wall, joinery face, robe interior, or vanity, and observe it in different lighting conditions before expanding its use.
White or very light detailing offers better clarity against True Blue, with contrast ratios of 4.35:1 against black and 4.82:1 against white. It pairs well with crisp whites, pale timbers, limestone, brushed nickel, and charcoal accents. Without linked style profiles, keep the initial palette simple and let the materials enhance the visual appeal.
The matte finish of True Blue reduces reflections, offering a softer, more even appearance on large surfaces. It's a safer choice when the colour itself is the focus, but in busy family areas, opt for a washable product and ensure careful preparation, as low-sheen finishes can show scuffs more easily than harder coatings.
True Blue is best suited for bedrooms, bathrooms, studies, and controlled feature zones. However, the ideal location depends on natural light, room size, and surrounding materials, so it's important to test it in the actual space rather than relying solely on a digital swatch.
True Blue pairs well with crisp whites, pale timbers, limestone, brushed nickel, and charcoal accents. Begin with adjacent neutrals, then introduce a stronger accent only after the sample has settled in the room.
White or very light detailing usually offers better contrast with True Blue than black. Despite the contrast ratios, it's essential to test it next to your trim colour and hardware, as sheen, texture, and room lighting can affect the final appearance.
No linked styles yet.
This colour guide now includes stronger planning content and structured FAQs, but the catalog still needs style links for better discovery and internal navigation.
Browse other bluesPrevious colour
Toffee
Browns / Gloss
Next colour
Turquoise
Blues / Gloss