Cheltenham is a large spa town and borough in Gloucestershire, England. It is located on the edge of the Cotswolds, an Area of Outstanding Natural Beauty in the South West of England. The town is known for its Regency architecture, its numerous festivals, and its racecourse. It is home to the University of Gloucestershire and the National Star College. Cheltenham is also home to a number of museums, galleries, and other attractions, including the Cheltenham Art Gallery and Museum, the Pittville Pump Room, and the Holst Birthplace Museum. The town is also known for its shopping, with a variety of independent shops, boutiques, and department stores.