When the Australian share market feels frothy and growth stories dominate headlines, savvy investors quietly hunt for value stocks—those overlooked gems trading below their true worth. In 2025, with inflation cooling and rate cuts on the horizon, value investing is experiencing a renaissance. Here’s how value stocks work, why they’re making a comeback, and how you can spot opportunities others might miss.
A value stock is typically a company trading at a price lower than its fundamentals—like earnings, dividends, or assets—suggest it should be. These shares often belong to mature businesses in sectors like banking, resources, or retail that have fallen out of fashion or been hit by temporary setbacks.
In Australia, classic examples have included the big four banks, Telstra, and established miners like BHP and Rio Tinto—companies with real assets and proven track records.
After years of growth and tech stocks dominating the ASX, the tide is shifting. Several factors in 2025 are reigniting interest in value investing:
For example, in early 2025, the ASX200’s best-performing sectors have included energy and financials, both traditionally rich hunting grounds for value investors. Commonwealth Bank and Woodside Energy, after periods of underperformance, have rebounded on the back of consistent earnings and attractive dividends.
Finding true value isn’t just about screening for low prices. Here’s how to separate genuine bargains from value traps:
It’s also wise to diversify across sectors—what’s undervalued in resources may not be in healthcare or retail. And remember, patience is key: value stocks often take time to shine as the market catches up to their true worth.
Consider Telstra (ASX: TLS). For years, the telco’s share price languished as investors fretted over NBN rollouts and competition. But those willing to look past short-term headwinds and focus on Telstra’s robust infrastructure, cash flow, and consistent dividend were rewarded in 2024 and early 2025, as the company’s cost-cutting and 5G investments paid off. Telstra’s recovery is a textbook case of value investing in action—spotting solid businesses when others look away.
Value stocks offer a disciplined, often contrarian way to build wealth—especially when market sentiment swings wildly. In 2025, with Australia’s economic outlook brightening but uncertainty still in the air, adding undervalued shares to your portfolio can provide both resilience and upside. Whether you’re a seasoned investor or just starting out, the tools and trends are on your side.